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Privacy Policy

Effective Date: 8 August 2025.

Last Updated: 8 August 2025, 13:44

1. Introduction

My Link Digital Ltd (“we”, “our”, “us”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

By visiting https://www.mylinkdigital.com (our “site”), you accept and consent to the practices described in this policy.

2. Information We Collect

We may collect and process the following categories of personal data:

a) Information You Give Us

When you fill out forms, contact us by email, phone, or otherwise interact with us, you may provide:

  • Name
  • Email address
  • Phone number
  • Business information
  • Preferences or interests
  • Feedback from surveys or forms

b) Information We Collect Automatically

During your visit to our site, we may collect:

  • IP address
  • Browser type and version
  • Time zone setting
  • Operating system and platform
  • URL clickstream (to, through, and from our site)
  • Page response times
  • Download errors
  • Page interaction (e.g. clicks, scrolls, mouse-overs)

c) Information We Receive from Third Parties

We may receive personal data from:

  • Business partners
  • Subcontractors (technical, payment, or delivery services)
  • Advertising and analytics providers
  • Search engine providers
  • Credit reference agencies

3. Lawful Basis for Processing

We process your data based on the following lawful grounds:

  • Contractual necessity: to provide products or services you request.
  • Consent: where you have given explicit consent (e.g. marketing emails).
  • Legitimate interests: for business development, service improvements, or analytics.
  • Legal obligation: to comply with applicable laws and regulations.

4. How We Use Your Information

We use your personal data to:

  • Deliver the services or information you request.
  • Manage our contractual relationship with you.
  • Improve our website and services.
  • Send you information about similar services or relevant updates (with your consent where required).
  • Comply with legal obligations.
  • Conduct market research.
  • Detect and prevent fraud or misuse of our systems.

5. Marketing Communications

Where you have opted in, we may contact you via email or phone with updates, offers, or information we think you may find valuable.

You can opt out at any time by using the unsubscribe link or emailing us at info@mylinkdigital.com.

6. Cookies

We use cookies to distinguish you from other users of our site and enhance your browsing experience.
For full details, see our Cookie Policy.

7. Data Sharing

We may share your personal data with:

  • Members of our group company (subsidiaries or affiliates)
  • Service providers and subcontractors (hosting, analytics, payments, etc.)
  • Prospective buyers or sellers if we undergo a business sale or acquisition
  • Regulatory or law enforcement authorities where legally required

We ensure all third parties respect your data and handle it in compliance with the UK GDPR.

8. International Data Transfers

Your data may be transferred outside the UK or EEA. When this happens, we ensure:

  • The country has an adequacy decision from the UK Government,

or,

  • We use Standard Contractual Clauses (SCCs) or other legally approved safeguards

9. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes we collected it for, including to satisfy legal, accounting, or reporting requirements.
Retention periods vary depending on:

  • The type of data
  • Legal/regulatory obligations
  • Contractual requirements

10. Your Rights

Under the UK GDPR, you have the right to:

  • Access the personal data we hold about you.
  • Rectify incorrect or incomplete data.
  • Request erasure of your data (“right to be forgotten”).
  • Restrict or object to certain types of processing.
  • Request data portability.
  • Withdraw consent where we rely on it.
  • Lodge a complaint with the Information Commissioner’s Office (ICO).

To exercise any of these rights, contact us at info@mylinkdigital.com.

11. Data Security

We implement appropriate technical and organisational measures to protect your data from:

  • Unauthorised access
  • Unlawful processing
  • Accidental loss
  • Destruction or damage

While we take every reasonable step to protect your personal data, the transmission of information over the internet is never completely secure. Any transmission is at your own risk.

12. Links to Other Websites

Our site may contain links to external websites. We are not responsible for the privacy practices or content of such websites. We encourage you to read their privacy policies.

13. Changes to This Privacy Policy

We may update this policy from time to time. Any changes will be posted on this page and, where appropriate, notified to you by email. Please check this page regularly to stay informed.

14. Contact Us

If you have questions, requests, or concerns regarding this privacy policy, contact us at:

My Link Digital Ltd
110 Station Parade (Wizu Workspace)
Harrogate, HG1 1EP
Company number: 14458024
Email: info@mylinkdigital.com
Website: https://www.mylinkdigital.com